TidePool Raises $1.5 Million To Discover And Match Personalities From Photos

TidePool, a startup that is trying to determine consumer personality from photos, has raised $1.5 million in a seed round led by Mike Hirshland of Resolute.VC and Michael Dearing of Harrison Metal Capital. Participating investors include Jarl Mohn, Tim Draper, Peggy and Jim Davis, and Jeff Lipp. The startup's central goal is simple?Tidepool uses a proprietary technology to uncover personality and other psychological characteristics from photos. To begin your assessment on Tidepool, you are presented a number of photos. You are asked to rank photos by which ones you like best. You are also asked to pick between two images that you like, choose different interests (based on pictures) and more.

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